About
I’m a Creative Director with 9+ years of experience crafting culture-driven campaigns for brands that move the needle. Currently at Live Nation, previously at RCA Records (Keep Cool), Fast Company to MTV, building narratives and rollouts that don’t just get seen - they resonate. My approach fuses cultural insight, data, and consumer behavior to create strategic campaigns, social-first storytelling, and dynamic experiences. I thrive on pushing creative boundaries across industries.
Let’s make something: monroeblaire@gmail.com.
Work
Leading digital and creative marketing strategies focused on social media growth, influencer campaigns, and creative content largely for music artists, record labels and media companies. See full list of projects here.
Live Nation
I lead creative across brand, content, and live experiences - shaping stories that connect artists to fans and culture to moments. Read more here.
Lucky Daye's 'Candydrip' Album
I led the digital and creative strategy for the rollout of Lucky Daye's Grammy nominated sophomore album, Candydrip. Read more here.
RCA Records (Keep Cool)
As Head of Digital at Keep Cool, I led digital marketing, strategy initiatives and influencer campaigns for artists: Normani, Lucky Daye, Freddie Gibbs, UMI, and VanJess. Read more here.
The FADER
As Social Media Manager at The FADER, lead the quarterly cover story rollouts across all social platforms, including features on Serena Williams, Rae Sremmurd, Vince Staples, Gucci Mane, Davido and J. Balvin.
Read more here.
